How Veteran Affiliate Marketer Adam Cherrington Continually Improves as an Entrepreneur

When I first started out in affiliate marketing, I had a lot to learn.

I was driven and determined, but my inexperience meant I made mistakes.

However, through perseverance and a commitment to continual improvement, I’ve built a successful company in Cherrington Media.

Adam Cherrington Learning Affiliate Marketing Basics

In the early days of Cherrington Media, I immersed myself in education around the affiliate marketing fundamentals.

I learned skills like finding profitable niches, choosing the right affiliate programs, creating content, driving traffic, and tracking campaigns.

It was a steep learning curve, but by focusing on the basics, I laid the foundations for future growth.

Persisting Through Early Struggles

When I first started promoting affiliate products, I found it challenging to make sales.

The first few months were tough, as I worked hard but barely earned anything.

Many people would have given up, but my determination drove me to persist. I scrutinized my campaigns to understand what worked and what didn’t.

Over time, the sales started to trickle in as my efforts paid off. This experience taught me that patience and persistence are key, even when quick wins don’t come.

Adapting My Approach At Cherrington Media

In affiliate marketing, standing still means falling behind. As I became more knowledgeable, I realized that continually testing and optimizing campaigns was crucial for success.

Whenever trying a new traffic source, I run A/B splits to assess performance. By continually iterating I’m able to adapt my approach to maximize returns.

I also stay on top of affiliate marketing trends, always looking for the next big opportunity. Knowing when to change course has helped grow my business.

Adam Cherrington’s Focus on Adding Value

Early on, I focused squarely on making sales from my content and campaigns.

However, over time I realized that always adding value should be the priority.

So now, the content I create focuses on genuinely helping people, rather than hard-selling to them.

This content earns links back to my site, establishes trust, and positions me as an authority.

By giving value first, sales eventually follow. This insight completely changed my content approach.

Building The Cherrington Media Team

In the first few years, I handled all aspects of running my business alone. But to scale Cherrington Media, I knew I needed to assemble a team around me.

Bringing on talented people in areas like content creation, graphic design and paid advertising made a huge difference.

With more time and leveraging my team’s skills, I can concentrate on strategy rather than getting bogged down in operations.

Investing in Myself

Even with a successful company, I never stop investing in developing my own skills.

I continually read industry books, listen to podcasts from other experts, and attend live events.

Putting myself in learning environments ensures I keep getting better as an entrepreneur and affiliate marketer.

I also work closely with several mentors who have achieved what I want to at higher levels. Learning from others has propelled my progress.

Cherrington Media- Giving Back to the Community

These days I spend a lot of time creating free training for those just getting started in affiliate marketing.

By giving back to the community, I’m paying forward the help I received early on. Seeing others implement my advice to find success is incredibly rewarding.

I learn new perspectives in the process too. Helping newcomers reminds me of the affiliate marketing fundamentals that serve as the foundation for all I’ve achieved.

Looking to the Future with Cherrington Media

Despite the progress I’ve made with Cherrington Media so far, I feel like I’m still early in my journey as an entrepreneur.

There is always more to learn, new traffic sources and offers to test, and fresh opportunities just over the horizon.

My relentless focus is on keep evolving, rather than getting comfortable with any past wins.

It’s this mindset of continual improvement that I believe will drive Cherrington Media to new heights in the years ahead.

The path from affiliate marketing beginner to running a successful business hasn’t been easy or direct.

But by persisting through early struggles, adapting my approach, learning from mentors, and never losing my drive – I’ve been able to continually improve as an entrepreneur.

While I’m proud of what I’ve achieved so far with Cherrington Media, I know there are still new levels out there waiting to be unlocked.